During these difficult times, many brands have chosen to completely stop engaging with their audiences. But when we looked at the past, research revealed that brands who continued to advertise during recessions bounced back much faster than those who didn’t. Here’s some information on what brands should really be doing during this time: Click the image to watch Click the image …
View PostAfter two weeks of working from home, the Humour Me team is starting to get used to a new routine. To be honest, not much has changed, except for the realisation that most of our meetings could have been emails all long. But while it’s work as usual on the creative front, we cannot ignore the fact that this is …
View PostWith the news of Coronavirus reaching Delhi, we began today with a morning session discussing how to keep ourselves and our office as safe as possible. Here are some key tips you should follow as well: – Frequently wash and sanitise your hands – DO NOT touch your face (eyes, nose, mouth, ears) without properly washing and sanitising your hands first – …
View PostAfter two years in the making, the Red Fort show is finally nearing completion! Our CEO and Senior Creative Director have had a very hectic time for the past few months, working at the office all day and at the Red Fort till 2am, all to make sure the show turns out well. I went to watch a tech run, …
View PostHappy new year everyone! I hope your holidays were wonderful. We may be entering a new year, but we seem to be more involved with the past than ever. Aside from the Red Fort show, we have just finished working on another project that was also centered around Delhi’s history – I am referring to our work with the Young Presidents’ …
View PostLast week was pretty hectic on both the creative and production teams. The production team shot the live action films of the Red Fort show, and I must say the footage looks incredible. I’m very excited to see how the final films turn out. The creative team, on the other hand, had to deal with a series of rejections for an upcoming …
View PostIt’s interesting to hear what other people think life as a Creative at an agency is like. When I’ve spoken to people from other departments in conventional advertising agencies, they always describe Creatives as the pampered, protected, prized possessions of an agency, who spend their days playing games and sleeping. People outside the advertising world imagine the job of a Creative …
View PostIt seems like it was just yesterday when I began this journal. But here we are, on the 50th entry. How time flies! Before I begin, I would like to say a heartfelt thank you to everyone who has come on this journey with me. I hope it has been both entertaining and informative. We’ve come a long way – …
View PostWe’ve got some good news! Humour Me is the official branding partner of Heads Up For Tails! We’re very excited about it, and can’t wait to create great work together. Heads Up For Tails has a variety of products and services for pets, from toys, to leashes, grooming services and more. I was already familiar with the brand before we …
View PostAt Humour Me, we don’t do a lot of post-work partying. As an introvert who highly values personal time, I’m quite happy with this arrangement. Having said that, it is still important to take a little time every now and then to boost team moral. And that’s exactly what we did this week. With multiple campaigns coming to a close …
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